Digital Distribution Plan

My distribution plan for Arte di Sarasota is as follows:

• Firstly, a website shall be set up. It will have the normal facets of a magazine website, with featured articles on the front of the page and other articles grouped under genre with those genres having their own subpages.

• Secondly, the website will feature a pay-per-issue feature, where readers can buy individual issues for a one-time fee and download the PDF for the magazine. Readers can also buy subscription plans with the same method through the website, with a PDF to download every month.

• Thirdly, an app with the mobile convenience of a smart device and the features of the website will be implemented across all mobile platforms. It shall be regularly updated in order to please the reader-base/subscriber-base.

• Finally, a print issue will be made on a monthly basis, following a monthly schedule, with individual issues selling for normal retail price at various artistic institutions including the Van Wezel, the Sarasota Opera House, the Ringling Museum of Art, and Florida Studio Theater. Subscriptions will be available for various lengths of time as well (1 year, 2 years, 3 years, renewable).